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Elton John to Author First Book – Proceeds to Benefit EJAF

9 January 2012

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New York, USA

As The New York Times reported this morning, Sir Elton John will be publishing a book – Love Is the Cure: Ending the Global AIDS Epidemic – later this year about his personal experiences in the fight against HIV/AIDS. Proceeds from the sale of the book will benefit the Foundation.

Elton’s book will highlight these important aspects of EJAF’s approach to the fight against HIV/AIDS. In addition, through stories of his personal encounters with people like Ryan White, Freddie Mercury, and many others, Elton will convey the personal toll AIDS has taken on his life and how this loss has strengthened his determination to stop the spread of the disease.

“This is a disease that must be cured not by a miraculous vaccine, but by changing hearts and minds, and through collective effort to break down social barriers and to build bridges of compassion,” Elton writes. “Why are we not doing more? This is a question I have thought deeply about, and wish to answer – and to help change – by writing this book.